On October 27, 2024, the phase 2 of the 136th Canton Fair came to an end in Guangzhou, China. As an outstanding exhibitor in the building materials exhibition area, DECNO shined at this Canton Fair. With an excellent team, high-quality new floor and wall panel products, and professional services, DECNO used details to make every exhibitor feel the top-notch industry standards.
At this Canton Fair, DECNO mainly exhibited four categories of products: SPC flooring, laminate flooring, SPC wall panels and acoustic wall panels. New products were launched in each category, which attracted wide attention from attenders. Such as SPC wall-to-floor integration, Aquatech back-film SPC wall panels, digital printing acoustic wall panels, etc. According to statistics, during the 5-day exhibition, DECNO met with customers from all over the world, received more than 400 offline attenders, and received 85 inquiries and messages online, the total number of customers exceeded 500. Among them, new customers accounted for 96%, and the intended transaction amount reached 3 million dollars.
The offline booth: bustling
In order to better receive visitors from all over the world, DECNO carefully decorated the booth. Through the unique booth design and selected exhibits layout, it successfully attracted the attention of a large number of customers. According to statistics, during the entire exhibition, customers from all over the world were received, mostly from Russian-speaking regions, India, the Middle East, the United States, and Canada. Among them, 23 done-deal customers have come, and 52 customers have been in-depth communication. Among which, 28 medium and large customers have an annual purchase volume of 1 million dollars or more; Two customers signed orders on site, totaling 16 containers, with a contract amount of about 500,000 dollars.
The exhibition not only allowed DECNO's influence in developed countries such as Europe and the United States to continue to rise, but also greatly opened up emerging markets such as countries along the "Belt and Road", allowing DECNO's corporate brand reputation to be spread more deeply and widely.
The online live: popular
During the exhibition, DECNO conducted professional online live broadcast activities to help promote customer acquisition. Professional product explanations combined with the presentation of the digital live showroom brought customers a profound viewing experience. A total of 50 online live broadcasts were held, with nearly 3,000 products on display. The online display attracted the attention of more than 150 professional industry buyers and successfully received 85 effective inquiries. Through the smooth development of this series of online activities, the number of online inquiries has increased significantly.
New product launches: compelling
DECNO's new star products: SPC Wall Panel and Chevron SPC Flooring have been officially recognized and recommended, and were invited to be displayed at the 136th Canton Fair new product launch event on the exhibition site, official website, social media and other channels. Through the strong promotion of the official platform of the Canton Fair, DECNO held a special launch event for "high-quality building materials" on the central stage of the Canton Fair, further demonstrated our product advantages and innovation capabilities. At the event, customers showed great interest in the star new products, went on stage to experience and praised repeatedly. After the event, customers came to our booth specifically to have in-depth communication with DECNO's professional sales team. This is an affirmation of our product innovation capabilities and an encouragement for our future development.
DECNO's 136th Canton Fair has come to an end, but the pace of progress will never stop. Next, DECNO will also participate in the 2024 Big 5 Dubai Exhibition, the 2025 BAU Exhibition, and the 2025 TISE Surface Exhibition, using the industry's latest products and the most dedicated service to bring the best experience to every customer. We look forward to seeing you at the top!